Zakary Mayo Ph.D.

Zakary Mayo, Ph.D.

Course-contracted Associate Professor
Business and Communication

Aquinas Hall, AH 250C    |    Campus Box: # 1528
zmayo@smumn.edu


Research Interests
- Student-Athlete College Choice
- Athletic Identity
- Player, Consumer, and Fan Experience
- Experiential Learning

Recent Publications
- Mayo, Z., Bettag, A., Modjeski, J., & Klosky, M. (2021). Athletic identity in the Lasallian educational context. AXIS Journal of Lasallian Higher Education, 12(2), 135-152.
- Nixon, W., Mayo, Z., & Koo, G. (2021). Student-athlete college choice: Division, I, II, and III football players. Journal of Issues in Intercollegiate Athletics, 14, 152-169.

Media Appearance:
Excelling in the Business of Sports
Saint Mary's University News

  • Areas of Expertise

    Athlete Engagement, Athlete Recruitment and Retention, Athlete Branding, NIL, Risk Mitigation, Event Planning, Facility Management, Project Valuation, Coaching Theory

  • Education

    - Troy University: PhD, Sport Management (AACSB and COSMA Accredited)
    - College of St. Joseph: MBA
    - Castleton University: BS, Sport Administration

  • Experience
    Media Appearance:

    Excelling in the Business of Sports
    Saint Mary's University News

    According to Zakary Mayo, MBA, of the Business Department “We treat our students as if they are not only working, professional adults, but individuals who are ready to enter the workforce. My goal for them is to be able to experience what it is really like to work in the field of sport.”...

  • Links

    Saint Mary's Business Department Faculty